# Mojobase and Meta Ads Connect Meta Ads to Mojobase in Settings → Connections, and Numbers shows your Facebook and Instagram ad spend by campaign and day, next to Shopify and Amazon sales. Mojobase reads it with read-only access and never changes a campaign. Each morning the AI compares spend with what you actually sold and flags the campaigns behind any change. ## What does Mojobase read from Meta Ads? - Spend by campaign and day, in your ad account's own time zone - The purchase value Meta says its ads brought in, shown as Meta's own claim beside your real sales - Campaign names, so the AI can say which ones moved - The last 7 days again on every sync, because Meta revises recent days **Used by:** [Numbers](https://mojobase.ai/numbers), the AI's scheduled runs, Quick actions and your own agents over MCP. ## How do you connect Meta Ads to Mojobase? 1. Open Settings → Connections → Connect a source in Mojobase (owners only) and choose Meta Ads. 2. Sign in with Facebook as someone who can manage the ad account, and pick the account. 3. Approve read-only access to its ads data. Mojobase asks for nothing that can change a campaign or a budget. 4. Open Numbers: Meta's spend and campaigns appear under Ads, with return on ad spend worked out from all your sales. ## What can you ask once Meta Ads is connected? - “Meta spend is up this week; did Shopify sales follow?” - “Which three campaigns took most of the budget last month?” - “How does Meta's own sales claim compare with what we actually sold?” - “Show ad spend by platform for October next to total sales.” ## What should you know about Meta Ads itself? - **Meta's own ads MCP server:** Hosted by Meta at https://mcp.facebook.com/ads; its tools report on performance and create and edit ads, ad sets and campaigns[1] - **Meta Ads AI connectors:** Launched in open beta on 29 April 2026; the MCP route needs no developer credentials, API setup or coding[2] - **Advanced Access:** Lets an app request a permission from any user, not only people with a role on the app; it needs Business Verification and may need App Review[3] - **Rules for AI agents:** Since 16 July 2026, people with full control of a business portfolio can limit what AI agents may do on an ad account, including budget changes[4] ## Why read Meta Ads in Mojobase instead of Ads Manager? Because Ads Manager only knows Meta. It reports what Meta spent and what Meta thinks it earned, while your sales sit in Shopify and Amazon and your spend is split across three platforms. Numbers puts them on one page with one return on ad spend, and the AI reads it with your email, so "spend up 38%, sales flat" arrives with the two campaigns behind it and the supplier email that explains the dip. ## What should you know before connecting Meta Ads? An owner opens Settings → Connections → Connect a source, chooses Meta Ads and signs in with a Facebook account that can manage the ad account, then grants read-only access. Numbers shows spend by campaign and day, with Meta's reported purchase value kept separate from actual Shopify and Amazon sales. Meta revises recent days, so Mojobase reads the last seven days again on every sync. The connection never changes a budget or a campaign; those decisions stay with whoever manages your ads. ## Should you use Meta's own ads MCP server or Mojobase? Use Meta's to let an AI create and manage campaigns: it's built for that, hosted by Meta, and you set rules on what agents may change. Use Mojobase to judge the campaigns: it sees Meta's spend beside Google and Amazon Ads and beside what you actually sold. Many store owners use both, one to act and one to check. ## Questions people ask ### Can Mojobase pause or change my Meta ads? No. Mojobase's connection only reads spend and results. It never pauses an ad, changes a budget or edits a campaign. To let an AI manage campaigns, Meta's own ads MCP server does that, under rules you set in your business portfolio. ### Why doesn't Meta's purchase value match my sales? Because each ad platform counts the sales it believes its ads caused, and they overlap. Mojobase shows Meta's figure as Meta's claim, and works out return on ad spend from your real sales in Shopify and Amazon divided by all your spend. ### How do I connect my Meta ad account? An owner opens Settings → Connections → Connect a source, chooses Meta Ads and signs in with Facebook to pick the ad account. Grant read-only access, and Numbers shows campaign spend and Meta's reported purchase value beside your real Shopify and Amazon sales. ### Who in my company sees Meta spend? Owners, to start with. An owner can open Numbers to other people when they're ready, and agents connected by someone without access see no ad figures. ## Related - [Numbers](https://mojobase.ai/numbers) - [Mojobase for ecommerce brands](https://mojobase.ai/for/ecommerce) - [Mojobase and Shopify](https://mojobase.ai/integrations/shopify) - [Meta Ads MCP server for Claude, ChatGPT and your own agents](https://mojobase.ai/mcp/meta-ads) - [Mojobase vs Triple Whale](https://mojobase.ai/compare/mojobase-vs-triple-whale) - [Shopify and Amazon sales and ad spend, every morning](https://mojobase.ai/use-cases/sales-and-ad-spend-every-morning) ## Sources 1. Meta Ads: Meta's own ads MCP server. [developers.facebook.com/documentation/ads-commerce/ads-ai-connectors/ads-mcp-server/ads-mcp-server-overview](https://developers.facebook.com/documentation/ads-commerce/ads-ai-connectors/ads-mcp-server/ads-mcp-server-overview), checked 7 Nov 2026. 2. Meta Ads: Meta Ads AI connectors. [facebook.com/business/news/meta-ads-ai-connectors](https://www.facebook.com/business/news/meta-ads-ai-connectors), checked 7 Nov 2026. 3. Meta Ads: Advanced Access. [developers.facebook.com/docs/graph-api/overview/access-levels](https://developers.facebook.com/docs/graph-api/overview/access-levels), checked 7 Nov 2026. 4. Meta Ads: Rules for AI agents. [facebook.com/business/news/meta-ads-ai-connectors](https://www.facebook.com/business/news/meta-ads-ai-connectors), checked 7 Nov 2026. --- Source: https://mojobase.ai/integrations/meta-ads · Updated 7 November 2026